Start by creating a spreadsheet and adding the names and Instagram profile links for each influencer that you’re wanting to contact. Pitch them your ideas around the fun ways you would like to collaborate with them in the form of a Q&A. Not everybody checks their DMs consistently, so your message can go unread. Instagram Survival Guide for Boutiques, Shops and Product Sellers. I've got my three ideas for you. Entrepreneurs can use Instagram to market their brand by structuring an Instagram influencer campaign. Maybe you’d rather host a loop giveaway with other micro-influencers in your niche. Then you receive a message back from the person asking if they can send you ideas in a few days, or they haven’t figured out exactly what idea to run with so they ask you for ideas instead. Since Melissa likes to keep the social in social media, she believes all platforms are a great way for boutiques, shops and small businesses to stay connected with their customers and audience. But thanks to a growing number of influencers on Instagram and other social media platforms, you don’t need to find the next Kim Kardashian to get people to buy your product. Influencer marketing is such a powerful tool, and it really helps your business not only get discovered by new potential customer, but it's also a great way for you to generate trust, build back lengths as CEO, etcetera. Should you wait for brands to ask you to collaborate first? And it’s not that hard to do! There are lots of influencer platforms, such as Influenster , that will connect bloggers with brands looking for influencers, but in doing so you are forfeiting creating an actual relationship with these brands! Have he or she join you in sharing that giveaway and notifying the winner. And welcome to the class on how to collaborate with Instagram influencers on a shoestring budget. I've got a few (successful!) Most marketers prefer to directly reach out to influencers via private message on Instagram. Maybe you’d rather host a loop giveaway with other micro-influencers in your niche. Collaborating with other influencers can help you as an influencer in so many ways. When we talked before about hashing out all the details of the collaboration, one of the most important parts of the collaboration is figuring out beforehand what kind you want to have! No matter what you are planning, you can use these tips to better collaborate with other Instagrammers. How I found brands that collaborate with micro influencers. Speaking of features, what kind of Instagram feature will the blogger be doing and how many? Another common method is to pay influencers on Instagram to post about your brand. You can then either send each influencer a direct message on Instagram or you can obtain their email from the contact section of … Find the right brands to work with. How and why do you want the brand influencer to promote your products on Instagram? Who are the top social media influencers in the CBD category? They looked at the average cost per Instagram post and found: The overall average price was $271 per post. This collaboration could be in the form of a video for the influencers YouTube, IGTV, for their Instagram or LinkedIn Stories or blog. If anything, it just becomes spam and makes you blend in there more than anything else. Maybe it will turn out to be direct messaging and if that's what the brand influencer chooses, that is definitely ok. Head over there and check out that blogger's contact or work with me page to find the e-mail address. Who better than to model them than a blogger that works in your field! And let me tell you something: each one can vary. It can be quite hard to find relevant influencers without spending a long time trawling through hundreds of Instagram accounts, which is where tools such as Whalar come into play. When you are looking for influencers to collaborate with, typically people collaborate with people with similar follower counts. Instead, they are Instagram users with anywhere from 1,000 to 100,000 followers. Ideas to collaborate with Food influencers. Then you can start by assigning each person a collection of similar tasks based on their unique strengths and skills. They can help you find Instagram influencers and identify their engagement rates, but most of them aren’t cheap. 2. For example: You could also do it subtly by sponsoring a funny, meme-producing influencer: Pro Tip: A great way to utilize Instagram influencers is to pay several of them to talk about your product within a single period, e.g., during a new product launch. Food influencers have become key components of restaurant marketing in this digital age.One thing is certain; collaborating with influencers to reach your potential audience is an art in itself. Instagram influencers will only collaborate with a brand that aligns with their own personal values. 10 Website Tweaks to Make to Increase your Email List Subscribers, Start & Grow your Youtube channel in 3 simple phases, How to Collaborate on Instagram in Four Simple Steps. Collaborate with creative influencers on Instagram. And welcome to the class on how to collaborate with Instagram influencers on a shoestring budget. The pictures wouldn't look right and that blogger's Instagram followers wouldn't be interested in your business at all because they are probably interested in the same city style as the blogger, not the boho-chic style. Your Instagram collaboration questions answered. Just to make sure we’re on the right track. However, if the opposite is true, you’ll both have an opportunity to press pause on collaborations if you don’t work as well together. Promote a campaign, share your ideas and expertise with the campaign team, and join the terms and conditions of bringing new and customized products to life. But hashing out the details of the collaboration with the brand influencer you are collaborating with is important. First, I want to make a public announcement. We walk you through our simple and easy steps. However, if you as a business are making the first contact or reach for a collaboration, it should come from a professional e-mail address. Before you start to reach out to influencers, you will need to do some thorough research. Home - Blog - Career tips - Social Media Marketing - 5 Tips to Successfully Collaborate with Other Instagrammers. Learn how to easily reach out and work with influencers to grow your reach and maximize your income. Actually, this is a better approach anyway because your audiences will be far more targeted. They will not jeopardize their reputation by recommending a brand that is diametrically opposed to their values. Then it’s not as beneficial to you or the influencer. Here is a breakdown of the most common types of collaborations — including gifting campaigns, sponsored posts, sponsored hotel stays and press trips. I looked at Instagram accounts in my niche with a similar following (around 1,000-2,000 followers) to see what brands they were collaborating with. Our Instagram Money Calculator allows you to calculate your estimated earnings from your Instagram account if you believe you are an influencer, based on your engagement and number of followers. Everybody hates talking money, but it's the conversation that needs to happen. Yes, I know it’s not easy and it certainly won’t happen overnight. Why Use Influencers on Instagram? The 12 influencers listed in this post are some of the best CBD influencers out there. Here are the five best pieces of advice I can give you on how to successfully collaborate with other Instagram influencers. Not yet, anyway. Easy + Actionable Marketing Tips Delivered Straight To Your Inbox. but it’s good to have an idea or at least a direction. Clearly, Instagram is dominating the influencer marketing landscape. My name is Diana and I’m so glad you’re here. 4 Easy Tweaks to Make Your Content Upgrade Stand Out! Here are some ideas to get started: 1. The first step in working with an Instagram micro-influencer is to reach out to them with a pitch. The more followers, the more attention, and the more value each piece of shared content holds. Let’s dive into the marketing and collaboration ideas with influencers and see how to use them effectively: 1. And if all else fails, ask what the best way is to reach them about a collaboration. Partnering with influencers increases reach, brand awareness and revenue. Our Instagram Influencer Sponsored Post Money Calculator. Choose the right Instagrammer to pitch. The two wouldn't mix well. Without that important piece, you run the risk of not only being ignored but also turning someone off. Some post their e-mail address in their Instagram bio for easy collaboration access. Just give the person an idea of a few options and add some personal detail that relates to them. Investigate. Most successful people begin by using Instagram as a hobby. Boxed Water worked with influencers Jaime King, Megan DeAngelis and Aidan Alexander to spread the word about their philanthropic campaign with the National Forest Foundation: The Retree Project. Host an Instagram giveaway with another Instagram friend. Micro-influencers aren’t big-name celebrities that you’ll find in the tabloids. I usually like to do this in Asana and Slack, but you can use whatever tool is easiest for you! Statista even forecasts that the market size will grow to $2.39 billion by 2019. Create a List of Your Desired Influencers: Chances are, not all your influencers will get back to you. Collaborating with instagram influencers does not have to be scary and can be a great way to explode your business growth this year! Make Your Influencers’ Lives Easier. However, when It comes to showcasing your talents and making yourself and services stand out online and on social media, to be different is sadly a totally different thing. Get a blogger involved in your giveaway! Maybe you want to create a monthly Instagram Live series with one of your favorite Instagrammers as you talk about business, personal development, and life. You know it’s possible by looking at the Instagram accounts around you but how in the world do you do the same? You are most likely to come across them on Instagram. They don’t teach you how to pitch collaborations in school. A. Instagram is one of the most popular platforms for CBD influencers to promote these products and also find brands to collaborate with. There are many ways influencers and bloggers can work with brands. For instance, if you sell clothing and accessories for women who rock the boho-chic style, you wouldn't want to work with a city style blogger. 1. In fact, 59% of micro-influencers have reported that Instagram is the most effective platform to engage their followers. Too many people reach out to other Instagrammers because of what’s in it for them. Make sure it will also fit within their schedule so you aren’t overloading one person with more time-consuming tasks than another. I see many businesses hesitate to collaborate with bloggers and brand influencers on Instagram because they don't know how to go about it. Here are some best practices that you should follow to effectively collaborate with Instagram micro-influencers. Micro-influencers, who typically have an audience somewhere between 10,000 and 100,000. Your collaboration is only as successful as your partnership behind-the-scenes. Setting expectations upfront is the best way to move forward. Pitching a collaboration doesn’t need to feel like pulling teeth. Collaborating with a blogger or brand influencer doesn't have to be difficult. Image via Instagram. Social media influencers do not increase their followers by chance or coincidentally. Nano influencers, which come with a small, highly-targeted audience. Ask them … How to Find Instagram Influencers. Take an hour to hang around on Instagram and see who you would like to collaborate with. I've got some up my sleeve with my Instagram Survival Guide for Boutiques, Shops and Product Sellers. There are a number of ways to collaborate with influencers on Instagram. Then this post is for you. Read on to find out. There are five ways to collaborate with Instagram nano-influencers to get business results. The best thing about Stories takeovers as a way to collaborate on Instagram is that you can repurpose the content and share the videos on your website or YouTube to get the most bang for your buck. Our Tip: Instead of only using the obvious #beauty hashtag, customize the hashtags for each post. 1. Research Influencers Thoroughly. Now you know how to collaborate with influencers on Instagram! How to collaborate with influencers in 2021? Insightpool lets you track mentions on Twitter without missing any replies, while GMass is perfect for automating your influencer outreach emails. Instagram Growth Blueprint. As an influencer, I see this way more than I’d like to admit. First, find out who the best influencers are in your niche. Without that initial connection, it might be harder to see if you could really be a great collaborative pair. 10 September 2018 Food influencers have become key components of restaurant marketing in this digital age. If you’re interested in learning about blogging, social media, and design - you’re in the right place. Need a few more Instagram tricks to keep your Instagram account growing and engaging? What is an “Influencer”? It's a fun way to build up excitement if more people (especially a blogger) is buzzing about a giveaway and it's likely to lead to more entries too. Welcome to The Coffee Date! #3: Band Together for a Cause. It is easy to look around at what all your competitors are doing and copy them or mimic what they are doing, thinking “Hey, if it works for them, then it should work for me.” But that is not going to work. As … A step-by-step guide for exploding your Instagram Growth . Micro-influencers can be just as effective – if not more effective – than big influencers because of their personal connection to their audience. With continued changes to the Instagram feed algorithm, Instagram stories have been the choice for influencers to create constant engagement. Collaborate with other influencers. Well, that's not exactly how it works. The good news is that you can still tackle this challenge using tools like Buzzweb. Action step: Pick 2 to 4 influencers to start connecting with and give them a follow on Instagram! In order to get someone’s attention, it’s best to lead with how the collaboration could bring them value rather than what you’re getting out of it. If you missed part one, how to find the right influencers for your brand, you can read it here. I can't even begin to explain how many types of collaborations you can host with a blogger or brand influencer. Have an awesome sale or promotion coming out and want to get more exposure to it? There are a lot of tools and platforms that connect influencers and brands. You can just scroll through your Instagram feed and pick anybody, right? I don’t mean that if you have 1000 followers, don’t reach out … How to collaborate with brands on Instagram. You need to pick someone that works well with your products and your business. The person showers you with compliments and asks to collaborate. Yes, I can because I have a list below full of them. Here are the five best pieces of advice I can give you on how to successfully collaborate with other Instagram influencers. If you don’t take these steps before the collaboration starts, it’s very likely that the project will fizzle out. They say social media is supposed to be your “always on” employee helping you grow your following while you’re sleeping, but it’s not happening. Your collaboration will run smoother if you get everything squared away first and foremost. Go the extra mile and look for their e-mail address. Leandra Medine, founder of the independent lifestyle website Man Repeller, might not initially be an obvious choice for fashion brands, many of which tend to collaborate with women whose Instagram feeds feature beautiful images of themselves. This can be done by making a master list of the tasks that need to be completed in the pre-creation, creation, and post-creation phases. For example, in the consumer world, you may choose to work with an Instagram hairstylist, like Larisa Love. 5 Ways to Collaborate with Instagram Nano-Influencers Click To Tweet. In fact, with my four easy steps to collaborating on Instagram, you're next collaboration should be a breeze. When you collaborate with other bloggers, you have the ability to expand your traffic, reach, relationships, and online presence. Reach your target audience through creative influencers with a perfect brand & product fit. One thing is certain; collaborating with influencers to reach your potential audience is an art in itself. Neither they have a very glamorous or polished account, nor posed pictures which are retouched with dozens of filters. I've got a few (successful!) Just because you watch their Instagram stories and read their blog posts doesn’t mean you know what it’s like to work with them. Let me know in the comments! One thing that can help is if you have an audience on Instagram yourself. Once you’ve found the influencers you want to work with you’ll need to reach out to … Raise your hand if this is has happened to you: You open your Instagram DM inbox to see a new message. Before you bite off more than you can chew, I recommend starting with a smaller collaboration to see how well you work together and amp up your collaboration from there. collaborations under my belt and learned the ins and outs of working with a blogger or brand influencer for a collaboration on Instagram. Remember to keep it within the 10K range of your own Instagram account following. 1. Or do you have your sights set on becoming an Influencer? You don’t have to explain every detail (in fact, you shouldn’t!) To actually be different than everyone else out there is not actually that hard. Um, weren’t they the ones doing the pitching a second ago? A nano influencer with 8k followers is not in the same league as a mega influencer like Kylie Jenner (the highest-paid influencer at $1.2m+ per Instagram post) with 177m followers. Although building a massive following on Instagram is crucial for any business, you can enter an already-established community and reach potential customers fast if you collaborate with influencers. When looking for bloggers or brand influencers to work with, you need to make sure their style and personality will work with your brand and that you have a similar amount of followers. So many people shoot themselves in the foot because they choose the wrong Instagrammer to partner with. The average price for micro-influencers with fewer than 1,000 followers was $83 per post. But they do have a dedicated and loyal following base that will help you in a number of ways. With those deadlines in mind, you can put them into your calendar and create an accountability system so that everyone stays on task. There's no harm in seeing if a blogger with a much larger Instagram account (we're talking like thousands more) would be interested in collaborating with you, but it may be more difficult to work out a collaboration with them. But let’s get back to basics before we get to the nitty-gritty of how to collaborate with brands on Instagram. Stated simply, an Influencer is someone with influence, someone with the power to influence many. Love will try your product and then share her insights with more than 500,000 fans through posts and stories on the channel. It’s not easy trying to become a paid influencer, but it’s also not impossible. Types of Instagram posts and partnerships. If you are looking to use Instagram to reach out to social media influencers about partnership opportunities, there are two different approaches that you can take. Set a daily reminder to interact with their profiles and any new content. In the beginning, you are unlikely to think about trying to connect with brands. In this article, we’ll look at different ways you can find the right influencers to collaborate … I’m breaking down why Pinterest is essential to your online business in 2019 & top strategies on using it wisely. How to Collaborate with Influencers: Tip #1. What tip resonated most with you? You are just on Instagram to enjoy yourself and network with others. Teachers would just put you in a group and leave you with the other students to complete the project. 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